Ep40 Value of Links
*Ideal for those working in Digital PR / Outreach / Link building* From content creation to the type of links you should be trying to get to build your brand, this episode has it. Episode covers: - The value of a links and how we can calculate it on mass scale (or alternatively, small sites.) - How digital PR has changed (outreach is outreach.) - Link types (tiers 1,2,3 and 4.) - Ethics in outreach (dodgy things happening!) LISTEN & READ SHOW NOTES FOR MORE