SERP’s Up | How to Shape an SEO Campaign

How do you effectively manage an SEO campaign? What exactly qualifies as an SEO campaign? (The answer might surprise you!) Wix’s Crystal Carter and Mordy Oberstein explore how to start, manage, and finish SEO campaigns. Dive into tips on setting the right expectations and how to create synergy across multiple teams when running an SEO campaign.  Special guest Jeremy Moser, founder and CEO of uSERP, shares his experience running all sorts of teams from SEO to content marketing and how to manage them all for an effective SEO campaign and beyond. It’s all things SEO campaigns on this episode of the SERP’s Up SEO Podcast.    [00:02:54] What's on this episode of SERP's Up? [00:04:51] Focus Topic of the Week: How to Shape an SEO Campaign [00:20:27] Focus Topic Guest: Jeremy Moser [00:24:20] People Also Ask   [00:31:23] Snappy News [00:35:09] Follow of the Week: Kevin Gibbon Hosts, Guests, & Featured People: Crystal Carter Mordy Oberstein Jeremy Moser Kevin Gibbon Resources: Wix SEO Learning Hub uSERP Resignal SEO Agency The Searchlight Newsletter  News: Google: Page Experience Is A Ranking Signal, Not A Ranking System Google Analytics To Show UA3 Data For A Year After It Stops Collecting Data On July 1, 2023:    

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Dive into SEO with your hosts Mordy Oberstein (Head of SEO Branding at Wix) and Crystal Carter (Head of SEO Communications at Wix), all while having a bit of fun along the way. Each week we offer an in-depth and unconventional take on SEO—from hot topics to the latest industry developments. Get quick and dirty tips along with pearls of wisdom from a wide range of SEO guest experts. It’s a 360° twist of SEO learning for all.