SERP’s Up | I would do anything for links, but I won't do that

Where is the line between good and bad link-building practices? In what scenarios can links make the difference in a site’s rankings?  Understand the pivotal role that links have in your overall SEO scheme this week, as we uncover what links look like in the eyes of Google and how you should be incorporating them into your website. Ashwin Balakrishnan joins hosts Crystal Carter and Mordy Oberstein the show to share his experience in curating and managing links. Plus, Alexandra Tachalova joins to explore situations where links are a real difference maker in optimizing results on the SERP.  We’re not golfing, but we’re definitely hitting the links today, as we clear up all the confusion related to link building on this episode of The SERP’s Up SEO Podcast! Key Segments [00:02:17] What's On This Episode of SERP's Up? [00:03:47] Focus Topic Guest: Ashwin Balakrishnan [00:04:23] Focus Topic of the Week: Link Building [00:28:39] At the Top of the SERP w/ Alexandra Tachalova [00:33:06] Snappy News [00:36:17] Follow of the Week Hosts, Guests, & Featured People: Mordy Oberstein Crystal Carter Ashwin Balakrishnan Alexandra Tachalova Bibi Raven Resources: SERP's Up Podcast Wix SEO Learning Hub Searchlight SEO Newsletter Wix Studio Wix Studio YouTube Digital Olympus Backlinks 101: What they are and why they matter  News: Googlebot crawl rate tool in Search Console is going away  Follower Count Fully Live In Google Search Result Snippets  Google Bard Can Now Understand YouTube Videos

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Dive into SEO with your hosts Mordy Oberstein (Head of SEO Branding at Wix) and Crystal Carter (Head of SEO Communications at Wix), all while having a bit of fun along the way. Each week we offer an in-depth and unconventional take on SEO—from hot topics to the latest industry developments. Get quick and dirty tips along with pearls of wisdom from a wide range of SEO guest experts. It’s a 360° twist of SEO learning for all.