305 - From Chiropractor to Clothing Creator: How Dr. Emily Marshall Turned a Clinic Problem Into a Clothing Brand

What happens when a chiropractor, mom of four, and former world-level gymnast realizes her clinic wardrobe doesn’t fit her body—or her lifestyle? In this inspiring conversation, Dr. Emily Marshall shares how a simple, persistent problem sparked the creation of Frexy, a fashion brand built for strong, athletic women. If you’ve ever felt boxed in by your career title or overwhelmed by your next big idea, this episode will light a fire under you.Dr. Lauryn and Dr. Emily dive into the messy, real-life process of launching a clothing company from scratch—without a fashion background. They unpack everything from sourcing sustainable materials and testing garment designs to navigating imposter syndrome and investing $100K before a single sale. Along the way, they explore balancing motherhood and entrepreneurship, embracing multipassionate identities, and why creative energy might be the missing ingredient in your professional life.Key Takeaways:Entrepreneurship can start with solving your own problem. Dr. Emily Marshall didn’t set out to launch a fashion brand—she just needed a jacket that fit her body and her lifestyle as a chiropractor. Her story shows how frustration can spark innovation.You don’t need experience to start—you need vision, grit, and resourcefulness. With no fashion background, Dr. Emily built a clothing brand from the ground up by researching, cold-calling suppliers, and trusting her instincts.Balancing business, family, and creativity requires intentional trade-offs. Dr. Emily shares how she transitioned out of full-time practice to create space for raising her kids and building something new, proving that seasons of life shape our professional paths.Slow fashion is hard—but it’s worth it. From sustainable sourcing to boutique sales strategies, this episode offers a behind-the-scenes look at building a brand with integrity and purpose in an industry dominated by fast fashion.About the Guest:Dr. Emily Marshall is the host of the Fresh and Fired Up podcast and the founder and CEO of Frexy, a fashion brand designing stylish, well-fitting jackets for athletic women. A former world-level gymnast, chiropractor, wife, and mom of four, Emily is on a mission to inspire women to be who God meant them to be: beautiful, strong, and courageous. She brings passion, grit, and creativity to everything she does—from patient care to entrepreneurship to parenting.Follow Dr. Emily: InstagramCheck out Frexy for your new jacket obsessionTune in to the Fresh and Fired Up Podcast on YouTubeResources:For those interested in building a profitable personal brand in just two hours a week, check out Dr. Lauryn’s new membership group Beyond Brick & Mortar!Sign up for the Weekly Slay newsletter!Follow She Slays and Dr. Lauryn:  Website | Instagram | X | LinkedIn | FacebookSign up

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Being a chiropractor isn’t just about adjusting spines—it’s about running a thriving service-based business while balancing patient care, practice ownership, and personal sanity (or at least attempting to). If you’ve ever felt overwhelmed by the challenges of private practice success, you’re not alone. She Slays the Day is here to help. Hosted by Dr. Lauryn Brunclik, a chiropractor, entrepreneur, speaker, and coffee-fueled truth-teller, this podcast delivers chiropractic business strategies, practice management hacks, and straight-up real talk. Whether you’re just starting out or looking to scale your clinic with business efficiency and automation, each episode is packed with actionable insights, expert interviews, and a healthy dose of humor. Expect conversations about chiropractic leadership, professional practice management, patient-centered business models, and multiple revenue streams. Dr. Lauryn dives deep into the nuts and bolts of clinic systems, team building, private practice marketing, and healthcare entrepreneurship. Need advice on client retention, business mindset, or avoiding professional burnout? She’s got you covered. Want to hear faith-driven encouragement and raw stories of entrepreneurial freedom? That’s here too. She Slays the Day has featured interviews with chiropractic legends and luminaries like Dr. Simon Floreani, Dr. Billy DeMoss, Dr. Amy Haas, Dr. Devin Vrana, and more, bringing you the best insights from the top minds in the industry. Whether it’s local business growth, healthcare leadership, or professional autonomy, these conversations will help you take your practice to the next level. Through unfiltered, insightful discussions, She Slays the Day gives chiropractors and service providers the tools to create a profitable, sustainable business without sacrificing their joy. Whether you’re a solo practitioner, part of a growing team, or dreaming of practice freedom, you’ll find inspiration, laughter, and the strategies you need to thrive. New episodes drop every Sunday morning, with highlights and replays throughout the week. Join the thousands of chiropractors and healthcare entrepreneurs tuning in every week to learn, laugh, and level up. Follow Dr. Lauryn: Instagram: https://www.instagram.com/sheslayspodcast/ YouTube: https://www.youtube.com/@sheslaysthedaypodcast