128: How to Get Press For Your Business When You're Just Starting Out w/ Dreena Whitfield of Whit PR

Today in the guest chair is Dreena Whitfield, the founder of WhitPR, a New Jersey-based boutique strategic communications firm.

Her clients have been featured on Good Morning America, in The New York Times, Essence, and more.

You may be familiar with WhitPR client The Budgetnista, who has graced The Side Hustle Pro guest chair, and has made several appearances on The Real Daytime television show.

On today’s episode, we learn how Dreena started WhitPR in her living room in 2009; with no clients, no media contacts, and no mentors, the side job she worked for years to invest in her business during the early stages, and what side hustlers need to know about when and how to get press for your business when you’re just getting started.

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Gusto. Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. And as a listener, you’ll get three months free when you run your first payroll. Sign up and give it a try at Gusto.com/shp.


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Social Media Info

Dreena Whitfield - @DreenaWhitPR

Side Hustle Pro – @sidehustlepro

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Om Podcasten

Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more! Hosted on Acast. See acast.com/privacy for more information.