Tailscale's $113M Success: Developer-Led-Growth

Tailscale has been a huge success, raising over $113 million and growing to 80 employees. They discovered that if developers love the product, they will tell their decision makers in their organization to buy it, and the money will follow. To ensure customer satisfaction, they use Net Promoter Score to move people from the middle to the top and offer free support for everyone, even those on the zero dollar plan. NachoNacho is a marketplace for B2B SaaS, a single platform for you to manage all your SaaS payments using virtual credit cards, discover new & relevant SaaS using AI and deep learning, and get massive discounts on more than 500 SaaS products. Offer: Zendesk customers get 50% lifetime discount on NachoNacho membership fees. https://nachonacho.com/partner/zendesk

Om Podcasten

Here’s how to startup. Even when the world goes topsy-turvy. From one home office to another, Zendesk leaders chat with founders, CEOs, and makers on their startup journey. There’s rule-flipping, new dogma and recycling failure into growth. Plus, why customer experience is at the heart of success, as told by people who know unpredictability inside out. (That seems pretty helpful right now.)