overly attached girlfriend, pt. 1

In the summer of 2012, Laina Morris became an overnight viral star as the Overly Attached Girlfriend, a parody of the rampant Justin Bieber "Beliebers" of the era. The week after, she had to decide if she'd drop out of college or pursue the life of a job that didn't quite exist yet -- a full-time YouTuber. In part 1, Jamie takes a look at Laina's ascent, and how the image of the YouTube star was first conjured from thin air by a bunch of Silicon Valley weirdos, and perfected by YouTubers themselves. Net week, Jamie speaks exclusively with Laina Morris in part two! For more on the history of the social media algorithm, check out "The Chaos Machine" by Max Fisher: https://bookshop.org/p/books/the-chaos-machine-the-inside-story-of-how-social-media-rewired-our-minds-and-our-world-max-fisher/18203720 For more on YouTube celebrity, check out "Extremely Online" by Taylor Lorenz: https://bookshop.org/p/books/extremely-online-the-untold-story-of-fame-influence-and-power-on-the-internet-taylor-lorenz/19718842?gad_source=1&gclid=Cj0KCQjwrp-3BhDgARIsAEWJ6SwYyF8sigAMNiXmi3fokHCkE2bzkcSOCaQ7nB0cdh3vmpjNcJS4rVAaAhV6EALw_wcB Follow Laina on YouTube here: https://www.youtube.com/@lainaSee omnystudio.com/listener for privacy information.

Om Podcasten

Sixteenth Minute (of Fame) is a weekly show from Jamie Loftus that takes a closer look at the internet’s main characters – one part reported, one part interviews, and one part Jamie collapsing her permanently internet-damaged brain. Whether it’s an enduring meme or a dreaded Character of the Day distinction, it’s the kind of notoriety that often results in little money, unwarranted attention, and a confusing blurred line of consent. What do you do when you get more attention and judgement than any one person is built to handle? The Sixteenth Minute of Fame is the place where we figure that out, putting people in the context of the moment they've been frozen inside of.