096—Brendan Alan Barrett—Why Follow Ups are Critical

Small Biz Buzz hosts Crystal Heuft and Jack Smithson are joined by Brendan Alan Barrett, founder of StartInPhx, who talks about how to overcome pushback when it comes to following up with B2B clients. It’s a matter of talking to as many people in the same area on the same day to build content, collateral or touch points that you can refer back to. While prospecting into an account, there's always something that can be learned. The rule with prospecting and follow up is questions. You're going for engagement, but if you're asking the right questions, you can decipher if this is engagement for their benefit versus engagement for your benefit. Know who your audience is so you don’t spread yourself too thin and make sure you're following up with the people who are going to move through the funnel and be acquired. At a certain point, you should also know when to cut your losses. In matters of work-life balance, the big themes are boundaries. To set good boundaries, you have to have good clarity and best practices put in place. Tune in for more.

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Conquer the Chaos takes you behind the scenes with entrepreneurs and thought leaders as they share the vulnerable moments that changed them and real advice on how to grow a successful small business. What can look like smooth growth on the outside is often chaotic on the inside. Host Clate Mask, CEO of Keap, has seen both hockey-stick growth and the damage the dark side of entrepreneurship can do on relationships and business success. He shares his own experiences, his six keys to success, and lessons of his own in this engaging conversation that will give you the real stories behind successful companies, and what it took to get there.