[20% BETTER Conversions] EASY Personalization Ideas l Growth WINS

In this episode of Small Business QUICK WINS, host Jay Schwedelson discusses how small businesses can use personalization to improve their marketing and promotions. He explains different easy personalization tactics beyond just using someone's first name, such as leveraging geography, targeting specific homeowner types, and calling out upcoming seasons.Key Discussion Points:- Using geographic locations in subject lines and posts increases open and engagement rates by 30-50%- Calling out if co...

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Welcome to Small Business QUICK WINS - the how-to podcast on exactly how to grow your business. Join us as we dive deep into every aspect of growing a small business, unlocking powerful strategies and game-changing tactics that will revolutionize your approach.Our podcast offers actionable takeaways and practical advice to supercharge your business game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights.Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to small business mastery, empowering you to make the right decisions and drive remarkable results.Tune in to Small Business QUICK WINS to unlock the full potential of your business, stay ahead in the competitive landscape, and embark on this thrilling growth adventure with us!MASSIVE thank you to our Sponsor, Thryv!!Thryv's all-in-one business management software helps small businesses reach more customers, stay organized and get paid faster.With Thryv, small businesses can manage their workflows, teams and client interactions anytime, anywhere and on any device. Regardless of your size, check out Thryv today to get the solutions you need to grow your business!