Tisdagar Smart Habits for Translators

Episode 31: Smart Habits for Marketing in Unexpected Ways

av Smart Habits for Translators | Publicerades 12/1/2020

We all know that marketing is necessary to run any business well. And while sometimes marketing can feel tedious or overwhelming, it doesn’t have to be that way. You can very much create some good habits around marketing your business that will leave you feeling more in control of the future of your business and with more work/life clarity. In this episode, we're sharing about something that has worked well for us and that, we hope, will be helpful to you: smart habits for marketing in unexpected ways. Be sure to stay tuned until the end of this episode. We’re announcing a new project we’ve been working on that is related to this topic and that you can take part in, too! Here’s what we cover in this episode: • Our thoughts and personal experiences related to marketing our services • Some places and opportunities where you might have a chance to talk about your services and connect with potential clients: o Interactions with people in specific groups or communities you belong to, like school parent groups, sports and hobbies, church groups, community volunteer meet-ups, etc. o Online events and informal meetings, including those held by non-T&I associations o Various forums and social media groups, both related to our profession and to your own special interests o Facebook Groups, LinkedIn InMail and Groups, Twitter, and Instagram o Places where people often look for information or advice, like Google, Yelp, and Nextdoor o Comments that you leave on other people’s/client’s blog posts or social media posts o Conversations with and referrals from colleagues Resources we mentioned in this episode: • Our webinar on marketing in unexpected ways on January 22, 2021 ((join our email list to get a discount code!): https://www.madalenazampaulo.com/products/smart-habits-for-marketing-your-business-in-unexpected-ways • Madalena’s blog post: “Should I Market My Translation or Interpreting Services on Social Media?” • Madalena’s blog post: “These Simple Tweaks to Your LinkedIn Settings Could Help You Get More Translation or Interpreting Work” • Anxious People by Fredrik Backman • Maybe You Should Talk to Someone by Lori Gottlieb • Global Reads Book Club, hosted by Eve Bodeux For a full list of resources, visit the show notes page for this episode: https://smarthabitsfortranslators.com/podcast-episodes/31

Om Podcasten

If you’re a translator who enjoys learning about habits to improve your business and lifestyle, then this is the podcast for you.