Smart Humans: FranShares' Kenny Rose on on investing into franchises and how the asset class can hedge against a recession

Kenny Rose is the founder and CEO of FranShares, the first platform to package income-producing franchise assets into diversified, SEC-regulated funds for everyday investors. A Certified Franchise Executive (CFE) and former franchise broker, Kenny worked with over 600 franchise brands in more than 100 industries. Kenny’s views on franchising have been featured in Business Insider, Forbes, ABC, The Hustle, American Express, the Amazon feature book, “More Than Just French Fries,” and other publications worldwide, in total reaching over 300 million people throughout the world, making him a sought-after voice for RIAs, family offices, and institutions seeking durable, inflation-hedged cash flow.

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Smart Humans explores the world of alternative investments. From Venture to Collectibles, NFTs to Real Estate, Art to Debt and beyond - we discuss a new world of investment opportunities and the catalysts that impact their demand. Join our host Slava Rubin as he talks with entrepreneurs, investors and thought leaders across the diverse ecosystem. Any data, text, or other content on this page is provided as general market information and not as investment advice. Past performance is not necessarily an indicator of future results. Investing involves risk and possible loss of principal capital.