3 Questions Building Materials Manufacturers Are Asking Ahead of 2023

Understanding what is happening across the building materials market is crucial for standing out as a manufacturer in 2023. Join top sales and marketing leaders from some of the world’s top building product brands at the Building Products Customer Insights Workshop in Denver, CO on October 12th and 13th for two days of intense learning, insights and collaboration in the industry.  Here’s a sneak peek at the type of insightful, data-driven information that you’ll gain from this workshop — it’s definitely an event that you won’t want to miss! This week, Zach’s co-host is Grant Farnsworth, the President of The Farnsworth Group, a market research company in the building product space. We discuss the questions manufacturers are asking to help them make strategic decisions for long-term growth.

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The building materials marketing landscape is changing faster than ever. Creating an engaging online presence is crucial to the success of any building materials manufacturer. But can your Instagram profile actually grow sales? Will you earn more market share if you change your website? How can you outperform your competition online? Zach and Beth tackle your most burning questions about digital marketing for building material manufacturers, share proven strategies to grow leads and sales, and bring in other industry experts to share what’s working in the building product space.