Selling to Multifamily Home Builders: 5 Simple Strategies for Building Product Manufacturers

How effective is your multifamily builder/developer marketing and sales strategy? One size doesn’t fit all. This week, we explore what's happening in the multifamily space, as well as what building materials manufacturers can be doing to better serve and support the needs of developers. Zach talks with Michael Padavic, the chief design officer at StoryBuilt, a firm that builds and develops in several of the largest cities in the United States. Since Michael is a developer/builder/architect, he has a unique vantage point and offers key insights and advice that building product manufacturers can leverage. 

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The building materials marketing landscape is changing faster than ever. Creating an engaging online presence is crucial to the success of any building materials manufacturer. But can your Instagram profile actually grow sales? Will you earn more market share if you change your website? How can you outperform your competition online? Zach and Beth tackle your most burning questions about digital marketing for building material manufacturers, share proven strategies to grow leads and sales, and bring in other industry experts to share what’s working in the building product space.