Season 1, Episode 2: What The Heck Is Pre-Awareness?

If you’re not actively trying to disrupt target prospects who don’t know you, you’re only executing a partial marketing effort. Join Sangram Vajre, co-founder at Terminus, to learn how you can operationalize outreach to targeted prospects who are not looking for you and leverage marketing tactics, analytics and software to drive new prospects into your revenue cycle.

Om Podcasten

Buyer behavior isn’t the same, and the old sales funnel is no longer relevant. So Square 2 is Smashing The Funnel and encouraging businesses to think differently about their approach to marketing, sales, customer service and revenue generation.