Bringing cash flow clarity to SMBs with Relay’s Yoseph West

Small business owners wake up each day focused on two things: their Instagram and their bank account. But what if banking could do more than just show a balance?On this episode, Yoseph West, Co-Founder and CEO of Relay, discusses how banking designed for small businesses can drive cash flow confidence and financial clarity.Key Takeaways:(03:43) Small businesses struggle with financial visibility.(06:52) Relay differentiates itself from traditional business banks.(09:07) Preventing check fraud with authorization controls.(10:53) Small businesses still compare digital banks to traditional ones.(14:41) Attracting new customers and driving organic growth.(18:55) Three key factors matter when choosing fintech partners.(24:17) Small businesses demand more from their financial institutions.(28:19) Building deep relationships with customers is essential for success.Resources Mentioned:Yoseph West -https://www.linkedin.com/in/yosephwest/Relay LinkedIn -https://www.linkedin.com/company/bankwithrelay/Relay Website -https://www.relayfi.com/Coalition for Financial Ecosystem Standards -https://www.businesswire.com/news/home/20241001547800/en/Coalition-for-Financial-Ecosystem-Standards-CFES-Launches-to-Develop-Industry-Standards-for-Nonbanks-Participating-in-Financial-ServicesAny specific guest you’d like to hear on the show? Leave your suggestions at https://www.smbtechinnovators.com/.Thanks for listening to “SMB Tech Innovators,” powered by Gusto | Embedded Finance, Vertical SaaS, Payroll API. If you enjoyed this episode, hit the subscribe button and never miss another insightful conversation. And be sure to leave a review to help get the word out about the show.#SMB #Fintech #Innovation #Saas #HR #Payroll #SmallBusiness

Om Podcasten

This podcast features in-depth conversations with top business leaders, including technical leaders and developers, product managers, and C-level executives who are looking for new ways to grow profitability. This podcast is for the fintech community, the vertical SaaS leaders, and anyone trying to build tools that SMBs need. Listeners will gain valuable insights from high-level industry leaders. Tune in for discussions focused on what it means to be a leader, real-world examples of challenges faced, and industry-specific strategies leveraged to create exceptional business outcomes.