The Actual Goal Doesn't Matter

Two guys are retiring. One guy got conference room cake and another guy gets a whole party.  When I leave this company I want the party and there has to be 100 people there. Does it matter if 100 people show up or not? Nope. It's about setting a goal that pushes me to keep doing what I care about - being a great person that my coworkers love. snowball.nyc

Om Podcasten

Cole talks mostly about his journey growing Snowball as his side business as he works his 9-5.