62. Shannon McKinstrie on: "Social Media Management" is Dead

Social media management is dead. Yep, that’s what we said. To unpack this statement, I’ve brought back my first-ever podcast guest, Shannon McKinstrie, who is a fellow social media manager and long-time friend. Shannon is a social media mentor & strategist on a mission to eliminate the neverending content-creation guesswork and overwhelm so business owners can actually enjoy promoting their business and engaging with their audience on social platforms without burning out.While the concept of social media management isn't exactly 'dead,' it's definitely undergone significant changes in the past three years. In this episode, we'll explore what these changes mean for you and how to adapt to stay ahead in the game. Let’s dive in! Head to the Show Notes: https://social-media-manager-confidential.captivate.fm/episode62Sign up for my FREE, exclusive private Community for Social Media Managers: https://social-media-manager-confidential.captivate.fm/community62Sign up to my Social Media Manager Incubator Program Suite: https://social-media-manager-confidential.captivate.fm/smmi62Download my FREE Guide, 35 Best Places to Get More Social Media Management Clients: https://social-media-manager-confidential.captivate.fm/clients62Shop my done-for-you templates for Social Media Managers: https://social-media-manager-confidential.captivate.fm/shop62Let’s be Instagram friends: @sugarpunchmarketingPS. Are you finding this podcast useful? Share it with someone you know who needs help building a sustainable social media management business. You get to help a friend & I get to reach more social media managers just like you!

Om Podcasten

Social media management moves fast, and burnout is all too common—but it doesn’t have to be. Social Media Manager Confidential is your go-to for real talk, practical tips, and insider knowledge to help you stay ahead, protect your well-being, and build a business that lets you live life on your terms—whether you’re juggling kids at home or living out your Emily in Paris dreams. I was a broke single mom turned founder of a multi 6-figure social media management agency and I mentor social media managers working on creating agencies of their own. You can follow me on Instagram, LinkedIn, Threads and YouTube at @sugarpunchmarketing, and join the free private community of Punchies, head to community.sugarpunchmarketing.com.