Google Tag Manager: What Marketers Need to Know - 181

Do you use tracking codes on your website? Have you heard of Google Tag Manager? In this episode I interview Christopher Penn, the VP of Marketing Technology at Shift Communications. His book is titled Marketing Blue Belt and he's also a Google Analytics expert.  Show notes: https://www.socialmediaexaminer.com/181

Om Podcasten

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/