Navah Berg on Virtual, Augmented, and Mixed Reality

Have you ever used a Snapchat filter? If so, you were using augmented reality. Lisa Buyer sat down with social virtual reality enthusiast, and social media and digital marketing expert, Navah Berg.  What is the difference between virtual, augmented, and mixed reality? Virtual reality is when you jump into another world, augmented reality is a digital overlay on top of the real world, such as Pokemon Go or Snapchat filters, and mixed reality is the physical and virtual world intertwined and the virtual is spatially aware. Virtual, augmented, and mixed realities might seem like a futuristic concept. However, these realities are not as far as they seem. You might even be using these realities without even realizing it. You don’t need a whole headset to start experimenting in the virtual reality world. Navah shares some of the apps you can use right from your smartphone and without a headset to immerse into these realities.  With today’s reality, interacting with one another can cause fear and worry. Virtual reality can help you in your personal life and in business. Having meetings through virtual reality is one great way to thrive through this quarantine period. Augmented reality is even seen more often with virtual menus through QR codes to avoid touching things. These realities are helpful in all aspects of life, especially now. Navah shares many groups, apps, and tips and tricks to diving into these worlds. Whether it is for business or for personal life. Take a step back from Zoom meetings and jump into VR with your loved ones or coworkers.  Navah and Lisa talk about other ways to experience this technology without a headset, or if you want to get a headset, find out which they recommend. These realities are going to be a new way of life. In this segment, learn from Navah, a VR guru, to find out ways to start experimenting and learning about VR, AR, and MR.  “[VR] puts you inside of the experience versus watching it from afar” - Navah Berg Some topics discussed in this episode include: Social virtual reality  The Hive PR show Snapchat and augmented reality  Working remotely with VR, AR  Ways for brands to jump into VR, AR Avatars Oculus Quest Content creation in VR 360 photos Optimizing SEO  Contact Navah Berg: Navah’s Instagram https://www.instagram.com/navahberg/

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Social PR Secrets podcast is your trusted source for actionable and relevant ways to combine the superpowers of public relations, social media and SEO. The struggle is real for work/life balance in the digital world for public relations and digital marketers. Each week, join Lisa Buyer, entrepreneur and author of Social PR Secrets and Digital Detox Secrets, as she interviews guests who are managing their own entrepreneurial digital detox and how create space for health, happiness and success. If you are an entrepreneur, a struggling parent, intrepreneur, a student, a teacher a marketers or just want to hear some secrets to creating some mindfulness and awareness, this podcast is for you.