Wonder Why SEO and Public Relations REALLY Matters?

Is PR boosting your results on Google? It can mean the difference between boosting earned media ROI and driving quality traffic to your website. Sadly, many brands don’t take the time to connect the SEO PR dots.   If your brand is being mentioned in the news, social media, blogs, podcasts, newsletters, webinars, workshops, or conferences - there is a good chance people are searching your brand name. What comes up in the search results can make a clickable (and measurable)  difference. In this episode, Lisa Buyer shares the SEO PR audio version of her just-launched digital PR course Modern PR Secrets.  In this episode, you will learn: How does SEO PR help influence backlinks Why your website should have its own online newsroom Inferred links Earned links Google My Business Google News and how to get in it Researching your audience Souces mentioned  Coverage Book  Google My Business  Google News  Spark Toro Google Analytics  If you like this episode and want to learn more - check out Lisa Buyer’s Digital PR courses here - discover the superpowers of PR, SEO, social media, and technology.

Om Podcasten

Social PR Secrets podcast is your trusted source for actionable and relevant ways to combine the superpowers of public relations, social media and SEO. The struggle is real for work/life balance in the digital world for public relations and digital marketers. Each week, join Lisa Buyer, entrepreneur and author of Social PR Secrets and Digital Detox Secrets, as she interviews guests who are managing their own entrepreneurial digital detox and how create space for health, happiness and success. If you are an entrepreneur, a struggling parent, intrepreneur, a student, a teacher a marketers or just want to hear some secrets to creating some mindfulness and awareness, this podcast is for you.