10. How to set a Pricing Strategy that drives profitability

Pricing is equally as important as your business strategy. Still, so many SaaS companies overlook it. In this session Brian Bailard, Managing Director at Blue Ridge Partners and Leif Bohlin, partner at Monterro discuss how to set a pricing strategy for your B2B SaaS business. Moderator is Beata Wickbom. The session is in English.

Om Podcasten

Software Talks is all about B2B software and SaaS business growth. This channel is presented by Monterro, the hands-on growth investor that turn Nordic software companies into global players. Most episodes are in Swedish.