E229｜Your Facebook Trends Forecast For 2024 With Vee Roberts

Want to know what’s hot and what’s not on Facebook right now? You need to heed the advice of our social media marketing sage Vee Roberts. Because Meta loves to mix things up, and has already announced a major change to Facebook Groups that is a potential mare for users of third-party apps (such as a scheduling tool, for example).Luckily, Vee has heaps of advice to ensure you can do more in 2024 despite Meta's meddling. Here’s why you need to tune inIf you want to know what metrics matter in 2024, fancy a spot of engagement maths so you can work out how well your posts are performing, need advice on paid advertising, or want the lowdown on what’s working on Facebook this year, go and grab a cuppa and settle in. Because this is the episode you’ve been waiting for. Here’s what to listen out for:[00:23] What’s big on Facebook in 2024?[01:50] Getting the lowdown on the changes to Facebook Groups.[04:58] What metrics matter in 2024?[07:18] A top tip for repurposing content. [12:05] Do some engagement maths.[13:26] Effective strategies for paid advertising.[17:24] Insights into what's working on Facebook now.[22:00] How to build your mailing list with Facebook. [25:21] Why you should integrate Facebook into your broader online marketing strategy.Don’t post another thing on Facebook until you’ve listened to this! You know what to do. ▶️▶️▶️ Love our podcast? Leave a review and get hold of our Quick Start Podcast Guide.For links and resources mentioned in this episode, please visit TechPixies.comWant to get in touch? We'd love to hear from you.Follow us on social media @techpixies and ping us a DM or drop us a line at support@techpixies.com Thanks for listening!

Om Podcasten

Joy Foster is an award-winning entrepreneur who helps women upskill with modern technology in order to return to work, change careers or start a business. Most recently she was recognised by Grant Thornton as one of the 100 Faces of the Vibrant Economy 2018, she was awarded Startup Director of the Year for London and the South by the Institute of Directors (May 2018). She was the only Startup female finalist in the national IoD awards (Oct 2018). Her business, TechPixies was named Women in Business Startup of the Year 2018 and Enterprise Nation Female Startup of the Year 2017. Joy and her company have recently been profiled in Forbes for raising £150,000 and Stella for breaking down barriers for women wanting to re-ignite their careers and in April 2019, TechNation has named TechPixies ‘one to watch’ in the EdTech space.