Beyond Tennis - The AI-Driven Tennis League and Coaching Game

Tennis Australia has launched Beyond Tennis powered by Infosys. It's in incredibly creative free gaming app that blends sport, artificial intelligence, social media, and storytelling.

  • Ridley is a digital innovation leader with extensive experience in emerging technologies. At Tennis Australia, Ridley spearheaded initiatives like the award-winning AO ArtBall NFT and AO Adventure on Roblox, driving millions in revenue and engaging tens of millions of new fans globally. As Senior Manager of Digital Sales and Metaverse, Ridley positioned the Australian Open as a pioneer in Web3 and metaverse strategies. Previously, Ridley contributed to revenue growth as Business Solutions Manager and supported startups as a Lead Mentor with Techstars.

  • Peter  is an accomplished entrepreneur and leader with a focus on innovation and impact. As Founder and CEO of One Future Sports, Peter has driven cutting-edge strategies in sports technology and digital engagement since 2022. In addition to leading a pioneering company, Peter serves as Chairman of the Liptember Foundation, raising millions annually for women's mental health. Previously, Peter held board roles with The Finders Keepers and Ampjar, building and exiting successful ventures. With a career spanning leadership in marketing, partnerships, and entrepreneurship, Peter has consistently delivered transformative results across industries.


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