18 - What Is Good Copy and Why Does It Matter?

Michael Bright (Lead Copywriter) and Brianna Pennella (Senior Copywriter) hosted today's episode of The Marketing Movement to talk about good copy and why it matters. They cover WHAT good copy is and go through a handful of copy do's and don'ts, along with specific examples.

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Hosted by Refine Labs, this podcasts is for marketers, by marketers. Whether you're new or seasoned , we want to help you refine your strategies, find meaningful takeaways, and hear real, honest stories of marketers who've been able to make waves for the industry. Combining purposeful tactics and strategies across multiple areas is what it means to Stack Growth - let's help build each other up.