S3 E02 - The Impact of Generative AI | Grant Duncan & Omar Hamoda - VP Marketing & Senior Brand Designer @ Zingtree

Cassidy and Carl chat today with Grant Duncan (VP of Marketing) and Omar Hamoda (Senior Brand Designer) at Zingtree about the role of AI - in particular, generative AI - and its impact on marketing & sales. They address the decision to jump into AI, individual workflows, different tools and their benefits/drawbacks, implications and ethics, and more. For reference, here are some of the posts and ads discussed through the episode: Post that kicked this off - here. Zingtree Ads - here. MidJourney - here.

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Hosted by Refine Labs, this podcasts is for marketers, by marketers. Whether you're new or seasoned , we want to help you refine your strategies, find meaningful takeaways, and hear real, honest stories of marketers who've been able to make waves for the industry. Combining purposeful tactics and strategies across multiple areas is what it means to Stack Growth - let's help build each other up.