Phil Bray - Mastering Effective Marketing Strategies in a Noisy, Competitive World

This week on Standard Deviations with Dr. Daniel Crosby, Dr. Crosby is joined by Phil Bray, Founder and Director of The Yardstick Agency, a firm that stands at the forefront of marketing for Financial Planners. Now in his third decade in financial services, Phil’s experience spans advising, compliance and marketing. Phil brings this unique mix of knowledge and experience to all Yardstick clients. He’s long held a dream of providing truly high-quality marketing options to financial advisers and planners, brokers and providers. When he’s not at work, Phil loves playing cricket with Will, his 18-year-old, cricket loving son.

Om Podcasten

The Standard Deviations podcast is a weekly production that looks at money, mind and meaning, all through a psychological lens. Each week, psychologist and New York Times bestselling author Dr. Daniel Crosby interviews a fascinating new guest, experts in everything from finance to literature to wellness. Each guest provides listeners with three concrete ways to apply what was learned that week, ensuring that weekly listening becomes part of a path to a richer life. Episodes are brief, research-based, and designed to fit perfectly within your commute time. So, tune in for practical news that will help you make more, think more and be more. Learn more by following Dr. Daniel @danielcrosby or visit the website at www.standarddeviationspod.com/ Standard Deviations is presented by Orion.