Steve Blank: Great Entrepreneurship is Artistry

Steve Blank’s Customer Development methodology is one of the critical teachings of entrepreneurship over the last twenty years This episode explains why great founders are more like artists than normal business people and why getting out of the building is more about artistry than running a focus group.

Om Podcasten

Host Mike Maples Jr. from venture capital firm Floodgate offers lessons from the rare startup super performers — BEFORE they were successful. Pattern Breakers features interviews with some of Silicon Valley’s most legendary entrepreneurs and thought leaders, including Netscape co-founder Marc Andreessen, LinkedIn founder Reid Hoffman, Instagram founders Kevin Systrom and Mike Kreiger, business maverick Mark Cuban, and Shopify co-founder Tobi Lütke.