Oura Ring founder Petteri Lahtela on fending off acquisition offers from Big Tech

Podcast host and Sifted editor Amy Lewin sits down with Petteri Lahtela, founder of smart wearable company Oura Ring, to discuss how the business has grown to making $500m in revenue, hitting profitability and selling more than 2.5m devices in the process.They discuss the big idea behind Oura, how Petteri has turned down multiple offers from buyers and how the company is well poised to pounce on the AI boom with the data it holds.

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From 2024 on we'll be bringing you monthly long-form interviews with the biggest names in European startups. We'll hear from the founders, operators and investors behind the continent's biggest tech companies, to learn what makes them tick and what they've learnt as they've built their businesses.