Don’t let process distract you from finding the strategy

The latest “aha” moment for me when I was at Columbia University teaching an intensive 5-day version of the Lean LaunchPad/I-Corps class. The goal of the class is to expose students to the basics of the Lean Methodology – Business Model Design, Customer Development and Agile Engineering.

Om Podcasten

Steve Blank, eight-time entrepreneur and now a business school professor at Stanford, Columbia and Berkeley, shares his hard-won wisdom as he pioneers entrepreneurship as a management science, combining Customer Development, Business Model Design and Agile Development. The conclusion? Startups are simply not small versions of large companies! Startups are actually temporary organizations designed to search for a scalable and repeatable business model.