46. My Story Is Your Story Is Our Story with Mark Sanborn
Mark Sanborn says, “Few of us can be famous, but every one of us can be great.” He is an international bestselling author and an award-winning leadership keynote speaker. Mark challenges us to be extraordinary and to turn everyday actions into extraordinary results. He is also a master at turning everyday moments into extraordinary stories. In this episode, you’ll hear how Mark crafted a simple story about a mail carrier named Fred, and over time, used that story as a springboard to build a multi-million-dollar brand. He believes that “stories are the mental coat pegs that people hang your ideas on.” Contact Mark Sanborn at: https://marksanborn.com Contact Doug at: doug@dougstevenson.com