Generative AI Strategies

How are you keeping up with the rapidly evolving landscape of generative AI in marketing? With its potential to revolutionize content creation, personalization, and campaign efficiency, many marketers are left wondering how to harness its power effectively. Join us for Strategy Talks as we explore the practical strategies and applications of generative AI that can transform your marketing efforts and drive real results!★★★★★Christopher S. Penn is an internationally renowned keynote speaker who electrifies audiences with his expertise on artificial intelligence in marketing. A recognized thought leader, he demystifies complex AI concepts, providing practical strategies that empower marketers to achieve breakthrough results. Christopher’s insights on leveraging AI for data analysis, content creation, and strategic decision-making have shaped five key fields in the marketing industry: Google Analytics adoption, data-driven marketing and PR, modern email marketing, marketing data science, and AI/machine learning in marketing. His journey in AI began in 2013, a decade before tools like ChatGPT brought the technology into the mainstream, giving him a deep understanding of its potential and practical applications. His engaging and informative presentations leave attendees with actionable takeaways they can implement immediately.As co-founder and Chief Data Scientist of Trust Insights, Christopher leads a team of experts dedicated to helping businesses unlock the full potential of their data using cutting-edge AI solutions. His proven track record of success includes building AI-powered systems that have delivered double-digit ROI for prominent brands such as Cisco Systems, T-Mobile, Citrix Systems, GoDaddy, AAA, McDonald’s, Twitter, and many others. He is a 2024, seven-time IBM Champion in IBM Data and AI and co-host of the award-winning Marketing Over Coffee marketing podcast. His work is also reflected in over two dozen marketing books, including the bestselling “AI for Marketers,” now in its third edition, and “Leading Innovation.”★★★★★Strategic Thinkers. Expert Insights. Strategy Talks.Join Dorien Morin-van Dam every Tuesday at 8 AM ET on LinkedIn, Facebook, and YouTube for 'Strategy Talks,' where she dives into the latest insights on business, AI and marketing strategies!★★★★★ Resources:Dorien on LinkedInInbox Insights NewsletterStrategy Talks | Season 1 YouTube Playlist: https://bit.ly/3veW5reStrategy Talks | Season 2 YouTube Playlist: https://bit.ly/3YbXet0Strategy Talks | Season 3 YouTube Playlist: https://bit.ly/3O5JlK8Strategy Talks | Season 4 Youtube Playlist:  https://bit.ly/3WVPUUg

Om Podcasten

Strategy Talks is the ultimate destination for those who dare to lead and innovate in the world of marketing. Each week, we dive deep into the heart of business growth, offering tailor-made insights for small business owners, solopreneurs, coaches, agency owners, and curious humans. Are you grappling with your marketing strategies? Seeking to outperform your competition? You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding. Our guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world. Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.