Launching OTT: The Blueprint for Transforming Fan Engagement
Kicking off the New Year for StreamTime Sports host Nick Meacham hosts a conversation on launching an OTT platform. Joined by beIN Media, Feyenoord, and Kiswe the conversation discusses how OTT is shaping the media landscape. Key Points: - OTT’s evolution from novelty to necessity - Strategic considerations for launching a streaming platform - The transformative power of direct-to-consumer models - Technical challenges in launching a best in class product - Different approaches – Sports Property vs Broadcaster