How to Seduce the Super Rich
In this episode, we take a look at the habits of the 1% – who are in reality a much smaller cohort than that. Tessa Mansfield talks to luxury and wealth specialist Winston Chesterfield and Stylus’ senior Product Design editor Dewi Pinatih about the crazy world of high, very high and ultra-high-net-worth consumers. Who are they, where are they, and how can brands woo them?