CS Radio #17: Hooked. How to Build Usage Habits In Enterprise SaaS Customers

Nir Eyal, author of Hooked: How to Build Habit-Forming Products, explains how Customer Success teams can utilize the concepts behind habit forming consumer products like Facebook, Google, and Instagram to help keep their customers on the right track.

Om Podcasten

In the only podcast dedicated to the ‘Subscription Economy’, hosts Tom Krackeler and Rachel English talk to innovators, entrepreneurs, and analysts about the business shift towards recurring revenue. (Customer Success Radio is now Subscribed podcast).