Quality work through passion with Joe Casabona
Joe Casabona is a web developer, podcaster, and online educator. He helps individuals and small business owners to build WordPress websites. His passion for teaching is the biggest motivator for the podcast he runs, titled -‘ How I built it’ - Where through it, Joe shares tips with freelancers and SME owners tips on how to start, grow and manage their online businesses. Joe is also in the online teaching niche, where he makes courses aimed at helping individuals quickly learning and practicing website building and maintenance with WordPress. Joe started freelancing in web design since he was in high school up to 4 years ago when he decided to go full-time self-employed, and also start his podcast. Before starting his own business though, Joe was a college teacher but lacked the passion for it, and that’s when he decided to make a shift and move to work full-time as a web design teacher and podcaster. When he was starting off in his new self-employed journey, the road was a bit tough for Joe, mainly because there wasn’t a good flow in jobs. But his podcasting side hustle came in handy because it helped him get money through selling sponsorship ads to interested parties. Selling products online. Selling a product online is very different, and often more difficult than selling a service online. This is what Joe learned when he started his new venture in selling online courses. You can, however, easily navigate this difficulty, by mastering the skill of constantly finding a problem that’s affecting a majority of people, and finding a solution for it. Then learn to make a copy that conveys you as a qualified pro who can help individuals in solving this problem. This skill has greatly helped in his online ventures of selling web design courses and teaching people how to start and grow a podcast and also growing a community of clients whom he constantly connects with Joe also stresses the importance of having a sort of community to help better interact with your clients. Focusing on one niche. Joe has also learnt the importance of sticking to one niche as a pro. He’s currently trying to implement this focus strategy in his online teaching, where he’s offering a diverse range of technical courses, all with the sole aim of helping his students to learn and master web design, and podcasting. Joe’s superpower. Joe is an extroverted programmer. His talent for speaking combined with his interest in forming relationships has aided him in forming networks that he can benefit from in future. Timestamps. 00:24 About Joe 02:23 The growth in online learning 06:42 Working as a teacher in college 06:42 Joe’s early hustle when he was starting out. 11:27 The experience of being a dad 16:05 About Joe’s course. 20:58 The current boom in podcasting. 23:52 Joe’s future plans 25:37 Superpower 27:03 The power of forming connections 31:49 Persistence when starting out Quotes Quality comes from passion. When you have passion for something, it’s only normal that you’ll pour your entire focus for better output. To make and sell a product, you need to master the art of finding and solving problems. Find a common problem people have, and then advertise yourself as a qualified expert to solve the problem. In order to create more wealth going forward. You Have to find a way to create a community for your clients. By doing so, you are creating a bond where you can directly reach out to your leads when you have a message or have a product to sell. If you're not willing to invest three years of your time into building something. Then perhaps it’s not the best venture for you to pursue. Connect with Joe Website - https://howibuilt.it/ Facebook - https://www.facebook.com/creatorcoursesonline/ Twitter - https://twitter.com/jcasabona Instagram - https://www.instagram.com/jcasabona/ Podcast - https://podcasts.apple.com/us/podcast/id1139480348