Step 6 of 7: Make sustainable packaging ROI positive for brands

For sustainable packaging to become the norm in the cannabis industry and beyond, we cannot only depend on those individuals who see it as their ethical obligation (“the right thing to do”) to move to sustainable packaging. We need to be able to make a case that by moving to sustainable packaging, you are going to make more money. Some say money makes the world go around. Well, it certainly makes the business world go around. What creative ways can you think of to make sustainable...

Om Podcasten

It's a podcast dedicated to sustainable packaging! Join host Michael Markarian, CEO of Contempo Specialty Packaging, on his mission to end greenwashing in packaging. It's not going to be easy, but it's going to be worth it. We will discuss how to actually create packaging that is good for the planet and will debate the many angles of eco-friendly and green packaging! We hope that we bring a great deal of education to the world through this podcast, so that more major brands and startups choose environmentally sustainable packaging.