Rebuilding An Advertising Agency After A Public Crisis - The Richards Group

David Snell and Christopher Owens have worked at The Richards Group in Dallas for fifty years. Combined. That's a long, long time.  David is TRG's Head of Brand Strategy while Christopher is Brand Strategy Director. In 2020, The Richards Group hit a crisis. Words said by the agency's founder were reported to the media. The agency lost staff. The agency lost clients. David and Christopher stayed.  In this episode, we discuss how the crisis affected the company and its people, how David and Christopher worked through it, and how they are rebuilding their strategy team.  You can find David here: https://www.linkedin.com/in/dave-snell-9371b9a/ You can find Christopher here: https://www.linkedin.com/in/christ0ph3r/ ** Find out about our New York City strategy workshop on June 16 here: https://sweathead.com/products/the-sweathead-strategy-workshop/ ** 🔥 Strategy classes: http://www.sweathead.com ✉️ Newsletter: http://eepurl.com/dscjW5 📸 Instagram: http://www.instagram.com/sweathead 🔊 Podcast & other links: https://znap.link/sweathead Sweathead is a support group for strategists and account planners around the world. We host conferences, online courses, live events, and podcasts. We also train companies.

Om Podcasten

How do you get good at strategy? Whether you’re into brand strategy, advertising strategy, digital strategy, social media strategy, or you just love doing strategy but you get frustrated at how people use the word, Sweathead will help you delve into the practices and minds of some of the world’s most wonderful strategists. We're in our sixth year and have surpassed 1,500,000 listens! Hit SUBSCRIBE, tell your friends, and leave a kind rating. Real-time action is @markpollard and @sweathead. You can find strategy classes and "Strategy Is Your Words" here: http://www.sweathead.com.