The Advertising Industry Is Working Scared And This Isn’t A Winning Strategy - Derek Walker, CEO brown & browner

In 2021, Derek Walker lit up our first ever strategy conference The Sweathead Do-Together.  His talk about fear in advertising sent chills through over one hundred souls.  We've heard that some people replay this talk to themselves when they need a kick in the pants. Having just launched this year's Do-Together, we thought we'd share Derek's talk via the podcast. He'll be back this year to light a fire under you. You can find details at http://www.thedotogether.com. You can find Derek here: https://www.linkedin.com/in/derek-walker-8741578/ You can watch this talk here: https://www.youtube.com/watch?v=TVeW7xbm1z0 ** Early-bird tickets to this year's Sweathead Do-Together are available until the end of August or until sold out: http://www.thedotogether.com. October 18-20, ten hours of conference, over 20 speakers, plus 3 masterclasses. ** ✉️ Newsletter: http://eepurl.com/dscjW5 Sweathead is a support group for strategists and account planners around the world. We host conferences, online courses, live events, and podcasts. We also train companies.

Om Podcasten

How do you get good at strategy? Whether you’re into brand strategy, advertising strategy, digital strategy, social media strategy, or you just love doing strategy but you get frustrated at how people use the word, Sweathead will help you delve into the practices and minds of some of the world’s most wonderful strategists. We're in our sixth year and have surpassed 1,500,000 listens! Hit SUBSCRIBE, tell your friends, and leave a kind rating. Real-time action is @markpollard and @sweathead. You can find strategy classes and "Strategy Is Your Words" here: http://www.sweathead.com.