New Car Buyer Trends Post Pandemic
In Talking Automotive with Mark and John Ep 33, Mark Palavestra and John Sinclair talk to Ben Sullivan Head of Automotive Services at Potentiate and CEO Ad Clarity. Ben shares insight into how to understand and interpret automotive data. He delves into the need to better understand the data and the impact this can have on key decision making. He makes suggestions on managing the OMNI channel and the need to ensure online is effectively integrated with bricks and mortar. If you liked what you heard, subscribe to the show to receive notifications of future shows please subscribe If you would like to get more information on any of the topics reach out to Mark Palavestra or John Sinclair on LinkedIn. Ben Sullivan can be found on LinkedIn. Thank you to sponsors CarZapp Operations. https://www.carzapp.com.au/ PrixCar Fleet Services https://prixcar.com.au/services/fleet…Production and editing by Ky Sinclair. This information on this site is intended as a general reference for Internet users. It is made available on the understanding that Talking Automotive with Mark & John, as a result of providing this information, is not engaged in providing professional advice. Viewers & Listeners should seek their own advice re undertaking any commercial actions. All information in this site is provided "as is", with no guarantee of accuracy, timeliness of the predictions discussed & is without warranty of any kind, express or implied.