Why you Need to Engage the Customer On-Line

In this episode of Why You Need to Engage the Customer, David Kain from Kain Automotive, talks about how you would approach a customer that enters your dealership and the importance to take this same approach to a customer visiting your website. David shares his insights into the need to engage the customer and build rapport and this will ultimately lead to the sale. The same must be done on-line where you need to build trust and rapport first before just trying to get the customer information and close a deal. If you're interested in learning more about engaging the customer and best practice sales techniques then listen to our full episode with David Kain.

Om Podcasten

John Sinclair and Mark Palavestra provide business information, tips and ideas for people in the automotive industry. They interview senior executives to deep dive automotive business topics, with the intention of sharing automotive business ideas and automotive business reviews to help listeners grow and create a successful automotive business. With extensive senior management experience, they hope through sharing these insights they impart value to viewers in and out of the automotive industry.It includes a range of business ideas on leadership, strategy, management and hands on topics on sales, finance, marketing, advertising, social media, pr and how to run an automotive dealership. They deep dive into social media, sales techniques, business improvement and profit improvement. Topics also cover automotive repair business and sales. Should you wish to get more information or add different perspectives subscribe to the channel and leave comments. All contributions appreciated