WOW Marketing
How to market your business and increase sales.How do you get the most successful comedian in the world to do your advertising for you? Ask John Dwyer from the Institute of Wow who caused a marketing sensation when he signed Jerry Seinfeld to advertise his product. In this interview John tells us the magic tricks of marketing needed to get your business off the ground. From website testimonials to branding logos - you'll get to look at business through a whole new marketing paradigm.Successfu...