152. The Non-Technical Founder's introduction to working with outsourced developers

If you have an idea for an app or a tech business, but no tech skills to build it, this episode is for you. You will hear from Natalie Kaminski, founder of Jet Rockets, whose development company works specifically with non-technical founders. In this episode, you will learn: what insights non-technical founders have that tech founders often don't how a travel agent built a tech company when Covid shut her business down how to get the best ROI from working with outsourced development firms how to show traction to investors even at the early stages when you have no marketing budget If you want to dive deeper, get Sophia's ebook:  The Non-Technical Founder's Guide To Hiring: How To Hire Your Product Team And Go from Idea To App ----- Join the Tech for Non-Techies membership and lead in the Digital Age.  Tech for Non-Techies clients  Reach senior leadership positions in Big Tech firms Lead digital transformation in established businesses Create tech businesses as non-technical founders Pivot into careers in venture capital We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on info@techfornontechies.co   Say hi to Sophia on Twitter and follow her on LinkedIn & Instagram. Following us on YouTube, Facebook and TikTok will make you smarter. 

Om Podcasten

Tech for Non-Techies helps Business Leaders have great careers in the Digital Age. Listen to learn tech concepts, apply them to business strategy, and get practical advice on how to succeed as a Digital Leader today. Hear interviews with entrepreneurs, investors, digital transformation leaders and Big Tech executives about how tech products and profits get made. Tech for Non-Techies is for: - Leaders in corporates going through digital transformation - Non-technical founders - Professionals who want to transition into a career in tech - Tech investors Hosted by tech entrepreneur, executive coach and Chicago Booth MBA Sophia Matveeva. Sophia has Sophia has contributed to the Harvard Business Review, Financial Times, The Guardian and Forbes on entrepreneurship and technology. She has also guest lectured at the University of Chicago, London Business School, and Oxford University and many more.