75. Do this before hiring developers
Money isn’t enough to hire the best product teams. If you want to hire great people to build your product, you need to convince them that your vision has potential. To do this, techies and non-techies alike need to come prepared. Learning notes: A product is a solution to a problem someone is experiencing. You use Uber to get from A to B, not because you want to use an app. Great outsourced product teams like the Evil Martians will question your assumptions and want to validate your idea. If a product team doesn’t ask you any questions and just wants to take your money, they are probably not very good, and so you should not work with them. To prepare to work with a great product team, research the problem you are solving and your target users. This research will also be useful if you are fundraising or applying for accelerators. User and problem research is also relevant if you want to get a job in a tech business, invest in tech or lead digital transformation. This will help you stand out at interviews and think like a digital leader. Get my How To Hire Your Product Team & Go From Idea To App: The Non-Technical Founder’s Guide Join the Tech for Non-Techies membership community. As a community member, you'll get: Monthly coaching with Sophia Matveeva Live masterclasses with global experts Supportive Online Community Library of masterclasses Exclusive Resources & Perks Learn more and sign up at https://www.techfornontechies.co/membership Say hi to Sophia on Twitter. Following us on Facebook and Instagram will make you smarter.