67. What Product Managers do and how to become one
Satya Nadella, the CEO of Microsoft, and Ben Horowitz, the co-founder of VC fund A16Z, both started their careers as Product Managers (PMs). PMs rise to leadership positions in the tech sector, because the job combines user perspectives, business needs and technological capabilities. Whatever you want to do in the tech sector, learning how product managers think will help you succeed. Learning notes: A product is a solution to a problem somebody is experiencing. Good product managers always focus on the user and the problem. Product Managers lead developers, marketers and designers, but rarely know how to do all those jobs themselves. To lead the team successfully, product managers set product goals. This means telling the team where to go, not how to get there. To get into product management, learn a bit, do a bit. Taking courses is useful, but make sure to also participate in making a product. You can get involved in product management by volunteering with a start-up, helping a product team with user research or making a simple product using no-code apps. To download Sophia's guide on the top resources, books and podcasts on Product Management, click here. ... Do you have a brilliant app idea and no tech knowledge to build it? Get your FREE guide here. Join the Tech for Non-Techies membership community. As a community member, you'll get: Monthly coaching with Sophia Matveeva Live masterclasses with global experts Mini-course on how to go from idea to live app Supportive Online Community Library of masterclasses Exclusive Resources & Perks Learn more and sign up at https://www.techfornontechies.co/membership Say hi to Sophia on Twitter. Following us on Facebook and Instagram will make you smarter. Photo by Leon on Unsplash