How do you innovate through design thinking?
Kenneth Grange is a British industrial designer behind many famous household items. He was prolific over his 40-year career, designing everything from Kodak cameras, to Imperial typewriters, and even the nose cone of the British Rail high-speed train. But the story my colleague keeps telling me about is how Grange revolutionized the design of the sewing machine. In 1971 redesigned the sewing machine to allow more table space in front of the needle, instead of the old convention of putting the needle right in the middle of the table. It's a change that seems self-evident, yet it took decades before it ended up in product design. So now here to tell you the same story about Kenneth Grange and talk about what organizations can learn from this sort of approach, I'm joined by my colleague Vivek Mehta, a research director at Info-Tech Research Group.