The rise of virtual humans — and what they mean for the future | Sara Giusto

Sara Giusto is a talent manager, but not in the sense you might imagine. Her biggest client is imma, an influencer with pink hair ... who isn't human. Giusto discusses what the rise of "virtual humans" means for the real world — and invites imma onstage to explore an important question: In an increasingly digital world, what's really real?

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TED is a nonprofit devoted to ideas worth spreading. On this video feed, you'll find TED Talks to inspire, intrigue and stir the imagination from some of the world's leading thinkers and doers, speaking from the stage at TED conferences, TEDx events and partner events around the world. This podcast is also available in SD video and audio-only formats.