Can salad dressing transform capitalism? | Alex Amouyel

What if businesses were designed to maximize impact — not just profits? Alex Amouyel, president and CEO of Newman's Own Foundation, details the organization’s commitment to donate all of the profits from the food company it owns — and shows what the “100% for purpose” movement can teach us about doing business, philanthropy and capitalism differently. After the talk, Modupe urges you to be wary of "greenwashing" marketing tactics and to look to "impact washing" initiatives by doing research on a company's mission and values.Interested in learning more about upcoming TED events? Follow these links:TEDNext: ted.com/futureyou Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it should, too.Follow Modupe on Instagram @mnakinola and LinkedIn @mnakinolaInterested in learning more about upcoming TED events? Follow these links:TEDNext: ted.com/futureyou Hosted on Acast. See acast.com/privacy for more information.