50. Why Your Instagram Views Are Down in 2025: Algorithm Update Explained by Brock Johnson

Today I'm bringing back one of your favorite guests, Instagram expert Brock Johnson! With over 700,000 followers and growth of approximately 1,000 followers daily, Brock breaks down the major algorithm changes affecting everyone's reach and views. Right after his interview with the head of Instagram (yes, really!), he's sharing exactly what's changed and how to adapt your strategy.A few things we cover in this episode:The significant shift in how Instagram is now showing your Reels (and why your views seem different)Why creating "shareable" content is more critical than ever with the new algorithmA spreadsheet strategy that reveals which posts actually convert views into followersHow to modify your content for new viewers who have never seen your profile beforeThe surprising advantage of carousel collaborations most creators are overlookingResources mentioned in this episode:Brock's upcoming podcast interview with Adam Mosseri (Head of Instagram)The Build Your Tribe podcastConnect with me:Instagram: @abigailpeughJoin Rich Girl CommunityConnect with Brock:Instagram: @brock11johnsonMake sure to hit subscribe/follow so you never miss an episode!

Om Podcasten

Tune in every Tuesday for a new episode where your girl is bringing you honest and actionable advice on how to build your online business that supports your life, not the other way around. I am not here to show up and pretend that you only need two hours a day, wifi, and an iPhone to make this work; I'm so sick of that narrative! Instead, on this podcast, we will dive into the nitty-gritty of what's working NOW on social media, how to grow an engaged community that can't wait to buy from you, and the actual work that it takes to have a successful online business with digital products.  You can expect a mix of solo episodes and guest interviews. For my solo episodes, you’ll get to hear me talk to myself and share allll the lessons I'm learning along the way, so just maybe you can avoid my mistakes. For my interviews, I’ll be chatting with seasoned entrepreneurs as well as interviewing my past students to show you that all these “overnight success” stories you're seeing online are just a big fat lie. Myself and every single one of my successful students have past experiences that have led them to where they are today, and it would be such a disservice to only share their wins and not also share their entire journey that got them there.  We're talking all about what it actually takes to build a business online, real strategies, and real conversations about the ups and downs of entrepreneurship. Whether you're just starting out or you're ready to scale your online business, this podcast is here to support you on this wild journey we call entrepreneurship. From marketing and sales strategies to productivity hacks and cycle syncing tips, we cover it all. Grab your sneakers, head out on your hot girl walk, and let’s dive in!