Driving Agency Profitability Through Smarter Contracting, With Tiffany Kemp

About this Episode In this episode of the Agency Profit Podcast, Marcel sits down with contract expert Tiffany Kemp from Devant to talk about why contracts shouldn’t just be seen as boring legal documents or deal-killers. Tiffany breaks down how contracts can actually be powerful tools for creating clarity and setting up great client relationships—if they’re done right. They chat about common mistakes like copying old templates or writing vague scopes of work, and why it’s so important to match your contracts to how your business really works. Tiffany also shares tips on getting everyone on your team (and your client’s team) on the same page so there are no surprises down the line. Whether you bill by time, deliverables, or outcomes, the big takeaway is this: a well-thought-out contract helps avoid headaches and builds trust, which makes everyone’s life a whole lot easier.

Om Podcasten

Welcome to the Agency Profit Podcast hosted by Marcel Petitpas, CEO and Co-Founder of Parakeeto. Finally, an agency podcast that isn't JUST about getting more clients. On the show, we bring in experts, agency owners and consultants to share their actionable tips for improving profitability and operational efficiency. Here, you'll learn what systems to implement in your business, what kind of KPI's to track, and benchmarks to aim for. How to manage things like capacity, utilization, billing rates, processes and procedures, what tools to use, mistakes to avoid and so, so much more. If you're tired of putting out fires, working long hours, and growing revenue but not profits, you're in the right place.