Ep. 29 - Influencers Significantly Impact the Sales Process w/ Colleen Francis

This episode I speak with Colleen Francis, Owner of Engage Selling Solutions. Colleen is a hall of fame keynote speaker, award-winning sales strategist, best-selling author, and named as one of Linkedin’s Top Voices. She works with organizations and executives to create strong, consistent, and lasting sales results. In our conversation we discuss: What one thing you can do to break down the silos between Sales and Marketing How Amazon.com has influenced the modern b2b buyer What sales leaders should be asking for from their head of marketing How increased empathy can help sales and marketing colleagues drive better results together Additional Resources: Nonstop Sales Boom and Honesty Sales (Colleen’s books) Engage with Colleen on LinkedIn, Twitter, and YouTube Music/Production: Chris "KID" Robinson, Hitmakuzz Productions Subscribe to the podcast: Apple Podcast | Stitcher | RSS | Spotify

Om Podcasten

Welcome to The Alignment Podcast! This platform is dedicated to having thought-provoking conversations that will help B2B CEOs and Executives better align Sales and Marketing to drive revenue. We will have subject matter experts help us focus on effective strategies that leaders can implement into the organization. Guests come from very diverse backgrounds to give a variety of different perspectives (i.e. sales, marketing, psychology, digital transformation, AI and more). I hope you will listen in and share with colleagues that might benefit from these types of conversations. Now let's talk about how we can..... "Create Togetherness"!